View Our Website View All Jobs

Brand Strategist

Collab is an independent digital content studio. Since our launch in 2012, Collab has amassed one of the largest cross-platform content networks, working with the most successful content creators across YouTube, Instagram, Facebook and other platforms. In September 2018, ComScore started tracking Collab and immediately recognized it as a top 10 YouTube partner in the U.S. Collab’s content generates nearly seven billion video views every month.

We are looking for an all-star Brand Strategist to join our fast growing New York team. This role reports into the Head of Marketing and works closely with Sales and Revenue Ops. The Brand Strategist leads our pre-sale process, including RFP response, building and maintenance of collateral, and handles day-to-day marketing operations. This is a client-centric role that requires a collaborative, forward-thinking approach to brand strategy while maintaining a pulse on the ever-changing social landscape. The ideal candidate has a passion for strategic problem solving, a strong understanding of creative storytelling, and a dedication to exceptional client service.

As part of the marketing team, you will also have an opportunity to impact across broader marketing activities: strategy, PR, events, content, owned asset development and research. With a focus is on developing strategies, managing programs/products and maintaining a consistent brand message that inspires customers and the market.

The ideal candidate loves video, can take projects from idea to reality and wants to have fun at work.

Location: NYC

What You’ll Do:

  • Own the pre-sales process by understanding and aligning Collab’s product positioning and talent to address client objectives
  • Own the process of pricing and packaging content and media programs to ensure proposals are robust and competitive, yet efficient and profitable
  • Lead creative strategic content solutions for clients, working across departments to deliver high-impact client solutions
  • Partner with internal (Sales, Account Management, Distribution, Production, Talent) and external (ad agency, client direct, 3rd party vendors) stakeholders to craft thoughtful, compelling proposals
  • Drive Collab’s differentiated voice in the market  by developing and maintaining all collateral 
  • Support thought-leadership updating materials that speak to the latest digital trends and platform insights
  • Develop and maintain case studies that capture successful campaigns
  • Submit weekly and monthly project status reports, tracking outputs for future team development
  • Coordinate with team members and cross-functional teams for ideas and  brainstorms to develop the strongest ideas that align with best practices and specific talent   
  • Collaborate with Talent team leaders to proactively identify, track and pitch authentic partnership opportunities

What You’ll Have:

  • BA or other relevant advanced degree
  • 4+ years of experience in integrated brand marketing, creative/social strategy, or other relevant field
  • Proven ability to price and package media programs
  • Ability to articulate the scope of a client’s business challenge and translate data and objectives into well-articulated, actionable ideas
  • Ability to creative compelling decks and presales collateral 
  • Ability to communicate effectively and confidently in any setting
  • High proficiency in Powerpoint or Keynote, Word, Excel 
  • Ability to multi-task and switch gears with changing priorities
  • Comfortable in a fast-paced environment in a constantly evolving industry
  • Passionate about all things social, including platforms, influencers, content, etc.
  • Extremely detail-oriented with a “no-task is too small” attitude

Perks & Benefits:

  • Competitive compensation package
  • Excellent health insurance: Medical, Dental, Vision & other benefits
  • Competitive paid time off policy 
  • 401(k) with a generous company match
  • Kitchen fully stocked with snacks and drinks
  • Year-round company activities and events
  • An annual company retreat 
  • Free Lunch Fridays
Read More

Apply for this position

Apply with Indeed
Attach resume as .pdf, .doc, .docx, .odt, .txt, or .rtf (limit 5MB) or Paste resume

Paste your resume here or Attach resume file

To comply with government Equal Employment Opportunity / Affirmative Action reporting regulations, we are requesting (but NOT requiring) that you enter this personal data. This information will not be used in connection with any employment decisions, and will be used solely as permitted by state and federal law. Your voluntary cooperation would be appreciated. Learn more.

Invitation for Job Applicants to Self-Identify as a U.S. Veteran
  • A “disabled veteran” is one of the following:
    • a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or
    • a person who was discharged or released from active duty because of a service-connected disability.
  • A “recently separated veteran” means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
  • An “active duty wartime or campaign badge veteran” means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
  • An “Armed forces service medal veteran” means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
Veteran status

Voluntary Self-Identification of Disability
Voluntary Self-Identification of Disability Form CC-305
OMB Control Number 1250-0005
Expires 1/31/2020
Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities.i To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Please check one of the boxes below:

You must enter your name and date
Your Name Today's Date
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

iSection 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.